Data, data, everywhere. LinkedIn, like most types of digital marketing, provides us with a large quantity of data. We can track connections, followers, likes, comments, shares, and so much more. But which metrics really matter? And which are vanity metrics – nice to...
In normal times, one billion people volunteer their time and energy each year to various causes. With Giving Tuesday approaching (it’s always the Tuesday after Thanksgiving in the United States), many organizations across the country have reported an increase in...