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The CEO’s Guide to Winning at SaaStr: Food Lines, Braindates & QR Codes

The CEO’s Guide to Winning at SaaStr: Food Lines, Braindates & QR Codes

by ProResource | Aug 16, 2023 | LinkedIn Tips, Personal branding, Social CEO

I attended both SaaStock and SaaStr Europa a couple of months ago, and am planning to attend SaaStr in San Francisco in September. A few things surprised me about the conferences ― I tried to use my usual tricks for meeting people at events, but they didn’t work!  I...
25 Ways CEOs Can Build Trust Faster Using LinkedIn

25 Ways CEOs Can Build Trust Faster Using LinkedIn

by ProResource | Jul 31, 2023 | Building Trust, LinkedIn Best Practices, LinkedIn Connections, Online Presence

Trust. It opens so many doors, doesn’t it? But trust has to be built; it cannot be demanded. And building trust requires that other important T word . . . time. It takes time for people to get to know who you are. They watch how you behave in different situations, how...
CEOs: 4 Clear Indicators That It’s Time to Invest in Your Personal Brand

CEOs: 4 Clear Indicators That It’s Time to Invest in Your Personal Brand

by ProResource | Jul 25, 2023 | Branding, LinkedIn Profile, Personal branding

Once upon a time, there was a CEO of a B2B tech company who had a superb mind for business. She transformed a great idea into a thriving enterprise, hired well, led with clarity, and delivered value to her investors and customers. But she also thought that a personal...
CEO Exclusive: Free LinkedIn Audit Uncovers Missed Opportunities

CEO Exclusive: Free LinkedIn Audit Uncovers Missed Opportunities

by ProResource | May 24, 2023 | Executive Social, LinkedIn Profile, Personal branding

“I want to keep a low profile, you know, blend in with the crowd. I don’t have anything new to say or any reason to draw attention to myself or this company.” Said no CEO ever, right? And yet, I am regularly surprised by the number of CEOs who aren’t taking advantage...
The Power of Traction: How to Use LinkedIn to Boost Investor Confidence

The Power of Traction: How to Use LinkedIn to Boost Investor Confidence

by ProResource | May 10, 2023 | Employer Branding, LinkedIn Tips, Online Presence, Storytelling

When investors evaluate a company, they look at many factors, including the caliber of your leadership team, the market opportunity, and the progress you have made to date. All of those stories can be told on LinkedIn, but the most important one is traction. The more...
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