Why CEOs Should Do a Monthly Blog Post
Leadership visibility isn’t optional anymore. It’s essential. And one of the easiest, most effective ways for a CEO to build visibility? A monthly blog post. A blog gives you control over your own narrative. It lets you communicate directly with stakeholders and...
2025 CEO Communications Strategy: Own Your Leadership Narrative
Have you ever wished you could ensure the story about your leadership, vision, and company was the one you wanted everyone to hear? That people could fully understand your perspective, your motivations, and what’s truly happening? In 2025, communication has become an...
7 Ways to Optimize Your LinkedIn Profile for New Career Opportunities in 2025
Let’s be real for a second: As a senior executive, your track record is already hugely impressive. That’s a given. But if you're looking to land some newer, more exciting job offers or––better yet––secure that coveted board position you’ve been eying? Your LinkedIn...
5 Quick Steps to Refresh Your LinkedIn Profile & Start 2025 Strong
Year-end ― it’s always a whirlwind, right? If you’re like me, you’re juggling a to-do list, a holiday list, and multiple work priorities. (Cue the finale of Rossini’s “William Tell Overture") Your business is, well, busy—celebrating growth, accomplishments, and wins,...
16 Inspiring LinkedIn Header Examples for 2025 (Plus How to Get Your Own)
As you think about refreshing your LinkedIn profile for 2025, one of the easiest and most powerful changes you can make is to update your header graphic. This is the image at the top of your profile, behind your headshot. It gives you a visual way to add polish, tell...
How to Use LinkedIn to Attract Board Roles
Achieving success in the C-suite brings a definite level of professional satisfaction — and often, a question: What’s next? For many senior leaders, the natural progression is joining a corporate board. Being on a board offers the opportunity to leverage years of...
Need a LinkedIn Formula? Here’s a Proven Content Strategy for Senior Executives
Is posting on LinkedIn worth it for CEOs and senior executives? Absolutely! That’s a no-brainer. But a more interesting question is: What should you be posting about? There’s plenty of advice online about what makes meaningful content on social media and on...
Storytelling for Executives: Can You Tell These 12 Stories?
For senior executives, storytelling is one of the most useful skills you can master. Humans are hard-wired to respond to stories. When you learn how to tell stories effectively, you find it easier to get people on board with your initiatives, you build stronger...
24 Ways Executives Build Trust Using LinkedIn
Trust. It opens so many doors, doesn’t it? But trust has to be built; it cannot be demanded. And building trust requires that other important T word . . . time. It takes time for people to get to know who you are. They watch how you behave in different situations, how...
4 Long-Term Benefits to Personal Branding for Senior Executives
A personal brand is not about posting what you had for lunch on social media. Personal branding is not about spin. Or about bragging. Thank goodness. Personal branding starts by recognizing you have a reputation and influence, and the power to leverage that influence...
Do You Really Need to Be a Thought Leader?
Everyone talks about “thought leadership,” and being seen as a thought leader is a common goal for our clients. But do you really need to be a thought leader? It may not necessarily be the right strategy for you. Perhaps you are more comfortable being an expert. Or a...
CEO Interviews: Why LinkedIn is Worth My Time
Why do CEOs prioritize being active on LinkedIn? Sure, LinkedIn is undoubtedly the platform for people who want to do business. With 1+ billion members and 67 million companies around the world, LinkedIn has proven itself worthy of the attention of entrepreneurs and...