Have you ever wished you could ensure that the story told about you, your leadership, and your company was the one you wanted everyone to hear? That people could really hear your version and understand what motivates you, what is really happening? Among the many...
“I want to keep a low profile, you know, blend in with the crowd. I don’t have anything new to say or any reason to draw attention to myself or this company.” Said no CEO ever, right? And yet, I am regularly surprised by the number of CEOs who aren’t taking advantage...
Let’s start by agreeing that if you are a CEO, you’ve been working a while. And you’ve clearly had success, so you already have a personal brand. If you have any doubts, check out my most recent blog. But, knowing you have a personal brand and that it should be...
Once upon a time there was a noble and humble king who ruled a magnificent kingdom. He worked hard, treated people fairly, and made wise decisions. Yet, he rarely held court with his subjects or rallied his troops with inspirational speeches. And the people grew cold...
As the title implies, chief financial officers focus on the money—tracking cash flow, analyzing company financial strengths and weaknesses, and strategically adjusting for optimum outcomes. Constantly vigilant and key to continuity and growth, CFOs assess the present...
You’re already investing in employer branding. You do videos about what employees love about your culture, you post about company volunteer activities, and you welcome new employees in social media. You do this because you know: 75% of job seekers consider an...
