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Are You Writing a B2B Business Book?

Are You Writing a B2B Business Book?

by ProResource | Dec 10, 2025 | Employer Branding, Leadership, Recruitment

Insights from my conversation with author and strategy expert, Susan Schramm Is writing a business book one of your goals for the coming year?  Executives are writing books at an accelerating pace. Some want to share a framework they have developed. Others want to...
7 Ways to Optimize Your LinkedIn Profile for New Career Opportunities in 2025

7 Ways to Optimize Your LinkedIn Profile for New Career Opportunities in 2025

by ProResource | Jan 22, 2025 | Job Seeking, LinkedIn Profile, LinkedIn Tips, Recruitment

Let’s be real for a second: As a senior executive, your track record is already hugely impressive.  That’s a given.  But if you’re looking to land some newer, more exciting job offers or––better yet––secure that coveted board position you’ve been eying? Your LinkedIn...
How Smaller Tech Firms Can Attract Top Talent from Tech Giants

How Smaller Tech Firms Can Attract Top Talent from Tech Giants

by ProResource | Mar 1, 2023 | Employer Branding, Recruitment, Storytelling

The marketplace is currently overflowing with really talented people — people who worked hard, under pressure, and were incredibly successful with well-known tech giants.  Great people who may not only be available for new opportunities but who may also — for the...
Attract the Best Candidates with the Quality of Your Executive Leadership

Attract the Best Candidates with the Quality of Your Executive Leadership

by ProResource | Feb 15, 2023 | Employer Branding, Leadership, LinkedIn, Recruitment

Did you hear the story about the company where everyone had worked hard and well, systems were in place, teams were aligned, and the opportunity for big new business — game-changing business — was just ahead? All they needed was a couple of key hires, but finding the...
The 5 Essential Stories for Your Employer Brand

The 5 Essential Stories for Your Employer Brand

by ProResource | Feb 2, 2022 | Branding, Employer Branding, LinkedIn, LinkedIn Tips, Recruitment

We’re in the most challenging recruiting environment I’ve ever seen. In what’s being called the Great Resignation, 33 million people voluntarily left their jobs last year, according to the Bureau of Labor Statistics. That’s 1/5 of the total US workforce! There are few...
How the CEO’s Personal Brand Impacts Recruiting

How the CEO’s Personal Brand Impacts Recruiting

by ProResource | Nov 1, 2018 | Online Presence, Personal branding, Recruitment

You know your employer brand matters to your recruiting efforts. Companies with a strong brand get 50% more qualified applicants, spend 50% less to hire, and are able to hire faster. But does your personal brand matter too? Yes! As the CEO, your personal brand matters...
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  • Are You Writing a B2B Business Book?
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  • Thinking About Writing a Book?
  • How to Optimize Your LinkedIn Profile for 2026: A Guide for Senior Leaders
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