What Judy says in her intro to Executive Guide to Social Media: How to Create a Strong Personal Brand & Use Social Media Towards Your Business Goals rings true – and I interpret it as Don’t think about social media as a separate (distasteful?) task – it’s really...
How humbling (scary?) it is when you realize, after getting laid off from your longtime job as an executive, that this whole social media thing (which you maybe casually enjoyed as a Facetime buddy) is clearly one of the primary tasks to check off your job search...
If you are looking for sales leaders with an excellent LinkedIn presence, these senior executives show how it’s done. Bernadette Wightman, President, Cisco Systems Canada Hayri Tarhan, Regional VP of Security Sales at Oracle ...
CEOs of cybersecurity companies need to demonstrate thoughtful leadership and credibility online. Here are some examples of excellent LinkedIn profiles of cybersecurity leaders. Get Help With Your Own Presence Let’s talk about what you want to accomplish and...
LinkedIn has been introducing lots of new features and capabilities – almost every week there is something new. If you don’t spend much time on LinkedIn, the changes are so subtle you might not even notice them. But add them up, and they have significant implications...
Some of the most effective leaders are actually the best followers…on social media, that is. As a result of the CEO Social Activism blog posts I did earlier this year, I’ve become engaged in more and more discussions about how CEOs and other leaders could – and should...