Looking for examples of how to craft your own LinkedIn profile as a marketer? Here is a list of marketing executives who are doing LinkedIn right.
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Recent Posts
For CEOs who have recently raised a round, LinkedIn plays a different role than it did before. Most founders don’t adjust to that shift. Many CEOs become quieter after funding. Their focus moves to hiring, product execution, and scaling the company. But what most CEOs...
Many B2B companies are beginning to talk about executive-led growth, but few treat it as a deliberate system. Executive-led growth is a strategy where a company makes the thinking of its leadership team visible to reduce trust friction in sales, recruiting,...
You know your employer brand matters to your recruiting efforts. Companies with a strong brand get 50% more qualified applicants, spend 50% less to hire, and are able to hire faster. And a strong CEO personal brand can directly influence your ability to attract top...
By the time a company reaches Series B, most founders have already figured out how to build a product and prove demand. Your challenge now is scaling. Investors expect results, hiring accelerates, and you have more balls in the air than ever before. Series B is...
Series B CEOs know they need to hire strong leaders. But when they think about attracting those leaders, they usually focus on the job description, compensation, and product story. Those are table stakes. What the CEOs often underestimate is how much senior candidates...
